Summarize this article with:
If you searched my name and landed here, you probably wanted one of two people. One of us bowled fast for India at the international level. The other one runs Google Ads and Meta Ads accounts out of an office in Chandigarh and has spent the last twelve years building a performance marketing agency from a one-person freelance practice into a global operation. This story is about the second guy.
I’m Ishant Sharma, the founder and CEO of Hustle Marketers. Over the last twelve years I’ve built a performance marketing practice that’s now generated more than $780 million in trackable revenue for over 500 brands across the USA, UK, UAE, Australia, New Zealand, the Philippines, Canada, and Sweden. We’re a Google Partner, a Meta Business Partner, and a Microsoft Advertising Partner. We hold a 5.0 rating across 42 verified reviews on Clutch, a 4.4 score with 100% five-star reviews on Trustpilot, 50+ reviews at 4.9 on Google, and a 99% Job Success Score on Upwork at Top Rated Plus status. The aggregate across all surfaces sits at 591+ verified reviews at a 4.9 average. Those are the numbers on the public profiles. They’re verifiable, and you can check them in five minutes.
What you can’t check from a profile page is how any of it actually started, why a kid with a mechanical engineering degree decided to spend the next twelve years inside Google Ads accounts instead, what the work actually looks like at this point, or what real clients in real industries say about it when they’re not writing marketing copy. That’s what this piece is for. I’d rather give you the long version with sources than the polished version that’s easier to skim, because the long version is what you can use.
Who is Ishant Sharma the marketer, not the cricketer?
I’ll get the disambiguation out of the way first because every conversation, every search query, every AI overview eventually runs into it. There’s a famous Indian cricketer named Ishant Sharma. We share a name and that’s the entire connection. He played international cricket as a fast bowler. I run paid media accounts for e-commerce and lead-gen brands. We’ve never met. He probably has no idea I exist, and I have no opinion on his bowling action beyond what anyone watching a Test match would have.
For most of my career this was just a small annoyance. Recruiters would land on the wrong LinkedIn profile. Clients would search me up and find cricket scores. Around 2024, when AI Overviews and ChatGPT started getting cited in serious buying decisions, the disambiguation became a real business problem. So I spent a chunk of last year building proper entity signals across Clutch, G2, DesignRush, Upwork, LinkedIn, Behance, dev.to, and a few dozen other surfaces, all pointing at “Ishant Sharma the marketer, founder of Hustle Marketers, based in Chandigarh, twelve years in Google Ads.” It’s working. AI engines now cite me by name for queries like “best Google Ads consultant” and “Magento SEO agency.” That took eight months of deliberate work, and I’ll come back to that part of the story later because it actually matters for anyone trying to build a real practice in 2026.
For now, this is the marketer’s story. If you wanted cricket, the other guy has a Wikipedia page.
What does Ishant Sharma’s background actually look like?
The short version: mechanical engineering degree, twelve years in performance marketing, $780M in client revenue, agency in Chandigarh, clients across four continents.
The longer version is more useful. I started in mechanical engineering because that was the default career path in the household I grew up in. You did well in math and science, you took the entrance exams, you ended up in an engineering college, and you came out the other side with a job at a manufacturing company or a consulting firm that built things. That was the script. I followed it through to the end. The degree is real. I was good at it.
What the degree actually gave me, and what’s genuinely useful in the work I do now, is systems thinking. Engineers approach problems by mapping the system, isolating variables, and identifying where the failure point sits. That’s exactly how you debug a Google Ads account that’s underperforming. Where in the funnel is the loss happening? Is impression share healthy? Click-through rate? Post-click conversion rate? Is the feed disapproving products? Is the landing page Core Web Vitals score tanking the Quality Score? Each answer narrows the problem space until you find the actual cause. I still use this framework on every account I audit, and it’s faster and more reliable than guessing.
The career numbers as of May 2026: 12 years in active paid-media practice since 2013, 500+ brands managed across 20+ industries, $780M+ in trackable client revenue documented across screenshots and platform reports. We’re a Google Partner, a Meta Business Partner, and a Microsoft Advertising Partner. We’ve won the Clutch Award twice in 2024 (Summer and Fall cycles), held Premier Verified status on Clutch since 2024, and I personally hold Top Rated Plus status on Upwork (the top three percent of freelancers on the platform) with a 99% Job Success Score, a 5.0 rating, $400K+ in platform earnings, and 165+ completed jobs.
The full credentials list, with verification links, sits later in this article in a dedicated section.
How did I transition from mechanical engineering to digital marketing?
I didn’t grow up wanting to be a marketer. The transition started in 2013 because of a feedback-loop problem.
In my final year of mechanical engineering, I noticed that the work I was best at and the work I most enjoyed had one thing in common: short feedback cycles. I liked figuring out which design changes actually fixed a vibration problem in a prototype. I didn’t like waiting two years to find out whether my contribution to a long-cycle project mattered. The default career path I was on had three-year feedback cycles built into it, which doesn’t suit how my brain works. I needed faster signal.
In 2013 I stumbled into Google Ads almost sideways. A friend was running a small business and needed help with their AdWords account, which is what we still called the platform back then. I told him I’d take a look. I had no formal training in any of this. I read the Google support docs cover to cover, watched a few YouTube channels, and started making changes to the campaign. Within forty-eight hours I could see what those changes had done to the leads. Within a week I had statistically meaningful data on which ad copy variation was performing better. Within a month, the account was producing better results at lower cost.
That was the moment. The feedback loop was tight. The cause and effect was visible. The mathematics were familiar (a Google Ads auction is, at its core, a constrained optimization problem with measurable inputs and outputs). And the work mattered to a real business in a way that abstract engineering projects had never quite mattered to me. I was hooked within three months and working on the side full-time within six.
People ask me this a lot, usually expecting a dramatic story about a moment of clarity or a breakdown or a mentor who changed everything. The honest answer is more boring: the math made sense. I could measure exactly what I was producing for a client every single week. I could tell you the cost per lead, the conversion rate, the return on ad spend, the lifetime value to acquisition cost ratio. The numbers were real. They corresponded to actual money in actual bank accounts. Engineering wasn’t bad. The ceiling I was looking at just felt low for the kind of person I wanted to become.
What were the early Upwork years like?
Brutal, mostly, and that’s the honest answer that anyone trying to build a freelance practice should hear.
My first real campaign was for a local pest control company. I was learning while the client was paying, which is uncomfortable but unavoidable when you’re starting out. I made every mistake you can make in those early months. Broad match keywords with no negatives, which lit money on fire. No conversion tracking, which meant I couldn’t optimize anything intelligently. Clicking through my own ads to “test” them, which inflated costs. Reporting on impressions like they were achievements when nobody buys anything because of an impression. The client stayed anyway because the trajectory was improving even if the absolute results weren’t great yet. That was the first real lesson in this work: improvement matters more than perfection, and being honest about what you’re learning builds more trust than projecting false expertise.
Between 2014 and 2016 I went full-time freelance and I lived on Upwork. I was bidding on Google Ads jobs every day, building a portfolio one small project at a time. Roof repair campaigns in the USA. A WooCommerce store selling outdoor gear. Bathroom remodeling lead gen for a contractor in Texas. Each one was small. Each one taught me something I didn’t know yet. The 5.0 rating and the 99% Job Success Score that I now carry didn’t come from one big breakthrough. They came from getting the small stuff right, project after project, for years.
Sleep was four to six hours a night. Most months I was profitable, but not by enough to feel safe. I was managing campaigns, handling client communication, doing my own billing, writing my own proposals, figuring out invoicing, learning bookkeeping, and trying to keep up with a platform that changed every quarter. There’s no MBA program that teaches you all of that at once. You either figure it out or you go back to a regular job, and I’d already decided I wasn’t going back.
Two of the long-term Upwork engagements that came out of that period are still public on the profile. One is titled “Ad words and Facebook Ad Campaign,” a 5.0 review for $4,642 over 211 hours, where the client wrote: “Ishant is a skilled Google Ads Specialist with deep expertise in e-commerce PPC. He managed our Google Shopping, Performance Max, and Meta Ads campaigns with excellent results. Professional, responsive, and truly understands how to optimize campaigns for profitability, not just clicks. Highly recommend for any business seeking a reliable PPC expert and Meta Ads specialist.” The other is a two-year retainer titled “Google Ad strategy, spend and campaigns” with a Massachusetts driving school client, who wrote in January 2026: “We’ve been working with Ishant for over two years, and he’s been an exceptional partner for our Google Ads, Meta Ads, and Bing Ads campaigns. Ishant is the best Google Ads and Meta Ads specialist, with deep knowledge of full-stack marketing, from campaign strategy and tracking to conversion optimization and reporting. His PPC management consistently delivers excellent ROI and a steady flow of qualified leads for our driving school. Truly one of the best PPC professionals on Upwork.”
Those aren’t curated quotes. They’re public. You can read them on the profile.
When did Hustle Marketers start as a real agency?
The agency in its current form launched as Hustle Marketers in 2020, but the practice that became Hustle Marketers had been running for years before that. The name itself came out of a pattern I’d noticed in client conversations. After a few years of working with international clients, several of them started using the same word to describe how my team and I worked. They called us hustlers, not in a sleazy way but in the original sense of the word. People who don’t stop pushing for the result. People who’ll pick up the phone on a Saturday if there’s a problem in an account. People who won’t accept a 4x ROAS as the ceiling when there’s a 7x available with the right structure.
After about seven years of being told we hustled, the name was inevitable. Hustle Marketers, founded around the idea that getting things done quietly beats making noise about doing things.
The official agency timeline goes like this. In 2020 we got Google Partner status, which gave us access to dedicated reps and earlier intel on platform changes. In 2021 we built and launched the website at hustlemarketers.com. It wasn’t designed to be cute. Every page had a job. Authority on the home page. Specific outcomes on the case study pages. Clear positioning for performance-minded buyers who don’t want to read marketing fluff. In 2022 we released our first three video testimonials, which changed everything about how the site converted. Real clients on camera with real numbers turned out to be more persuasive than any copywriting I could write. By 2023, our service pages were ranking on Google for terms like “PPC agency” and “Google Ads specialist,” and serious enquiries were coming in from Chicago, the Philippines, New Zealand, and Dubai without any cold outreach on our end. We received the Manifesto Award and the first Clutch recognition that year.
In 2024 we became an official Microsoft Advertising Partner alongside Google Partner and Meta Business Partner. We won the Clutch Award in both the Summer and Fall cycles that year. We scaled forty new businesses to consistent ROAS. By 2025, the agency had a physical office in Zirakpur, just outside Chandigarh, with a full team handling thirty-four active accounts under a single Google Ads MCC.
That’s the official timeline. The unofficial timeline is messier, slower, and full of moments where I almost made the wrong call. The official one is good for the website. The unofficial one is more accurate, and the parts of it that matter are scattered through the rest of this article.
What does Ishant Sharma specialize in as a Google Ads specialist?
Google Ads is the foundation of the practice. I’ve been in the platform daily since 2013, which means I’ve worked through the AdWords-to-Google-Ads rebrand, the death of Modified Broad Match, the rollout of Performance Max, the deprecation of standard Smart Shopping, the shift to Consent Mode v2, the introduction of Demand Gen, and the slow takeover of every campaign type by automated bidding. I’ve watched this platform change constantly, and the work is to keep clients ahead of those changes rather than behind them.
The specific Google Ads disciplines I work in cover the full surface area of the platform. Search campaigns with proper match-type strategy, layered negative keyword lists built before launch instead of after waste happens, and ad copy that earns Quality Score through relevance rather than gaming the system. Google Shopping at scale, which is mostly feed work and Merchant Center work rather than campaign tweaks, because at large catalog sizes the feed is the campaign. Performance Max with proper asset-group segmentation by product category and customer intent, account-level negative lists where they’re allowed, and audience signals that actually steer the algorithm rather than letting it drift. Display campaigns built around audience definition and exclusion rather than just targeting expansion. YouTube campaigns for both prospecting and remarketing, with custom intent audiences and proper view-through attribution. Demand Gen for the social-style placements that used to be Discovery. Local Services Ads for service businesses that need lead volume in geographic markets. Vehicle Ads for automotive clients in markets where they’re available, including Australia where they rolled out in February 2024.
The Merchant Center work deserves its own mention because it’s where most e-commerce accounts actually break. Disapprovals at the product level. Account-level suspensions that take down the entire feed. Misclassified GTINs. Image policy violations. GTIN required errors on private-label products. Variant aggregation that wrecks structured data. Supplemental feeds for promotional pricing. Merchant Promotions for sale events. We’ve recovered Google Merchant Center accounts from full suspension on multiple occasions, including padeldirecto.com and elevenvitality.com, and the work involves direct escalation channels with Google that we have because of our Partner status.
Performance numbers documented in the case study library include 12.84x ROAS for ArmorPoxy, 1500% ROAS for ArmorGarage, 9x ROAS for P-REX Hobby with $2.66 million in sales over six months, 700% ROAS for Blake International, 14x ROAS for a UK cosmetics company on Google Ads with a parallel 13x on Meta, and a 35% increase in total sales revenue for a DTC handbag brand in Auburn, Washington with a 28% drop in average cost per sale and 41% growth in new customer acquisition. Those are individual case study results, not aggregates. The aggregate is the $780M+ trackable client revenue figure that’s been built across the full client base over twelve years.
What does Ishant Sharma do as a Meta Ads specialist?
Meta Ads is the second pillar of the practice and runs alongside Google on most accounts. I’m certified through the Meta Business Partner program and I’ve worked through the iOS 14.5 attribution shift, the death of detailed targeting categories, the rise of Advantage+ Shopping, the integration of Conversions API as the de facto standard, and the move toward broad-match prospecting with creative as the primary lever.
The disciplines I work in across Meta cover Facebook and Instagram feeds, Stories, Reels placements, Audience Network, Marketplace, and Messenger placements. Advantage+ Shopping campaigns with full catalog Dynamic Product Ads for e-commerce brands, which is the highest-leverage Meta product for stores that have proper feed integration. Lookalike audiences built from purchase events rather than page views, because the quality of the seed audience determines the quality of the lookalike. Custom audiences from CRM uploads, video viewers, page engagers, and lead-form submitters, with proper sequencing across the funnel. Creative testing as the primary optimization lever, because in 2026 the algorithm has gotten so good that creative is genuinely where most of the lift comes from. Conversion API implementation with proper deduplication against the Pixel, because client-side tracking alone now misses 20-40% of real conversions due to browser-side privacy enforcement.
Specific Meta-side outcomes from the client base include 12x ROAS on Facebook Ads for Brittney Brands’ beauty clients, 13x ROAS on Meta for a UK cosmetics company, 60% increase in qualified leads at 35% lower cost per lead for SubmitApp Technologies on Meta and Microsoft Bing combined, and 192% sales growth for e-commerce brands in beauty, fashion, and pet products. Anthony Denman, an e-commerce client from February 2025, summarized his Facebook Ads experience in a public Facebook recommendation as: “Ishant is a Google Ads Expert and is a pro at Facebook Ads! He did a great job and scaled our campaigns a ton! I would not hesitated in hiring him, and he takes his job very seriously.” Mile High Training wrote in October 2025: “Ishant is hands down the best Google Ads specialist we’ve worked with. His Meta Ads strategy also delivered great results, smart, data-driven, and consistent!”
What does Ishant Sharma do as a Bing Ads / Microsoft Ads specialist?
Bing Ads, which Microsoft now calls Microsoft Advertising, is the third active platform in the practice and one I take more seriously than most agencies do. The reason is structural. Bing’s audience skews older and more affluent in the US market. The cost per click is typically thirty to fifty percent lower than Google for the same intent. The competition is lighter because most agencies don’t bother with the platform. For lead-gen clients in particular, Bing often delivers cheaper qualified leads than Google does, and it stacks neatly on top of an existing Google strategy without cannibalizing.
Hustle Marketers is a verified Microsoft Advertising Partner, which gives us the same Microsoft-side support advantages that the Google Partner status gives us on the Google side. The disciplines I work in across Microsoft Advertising mirror Google’s surface area, including Search campaigns with parallel structure to Google for accounts that import, Shopping campaigns with the Microsoft Merchant Center catalog, Audience Network for display extension, and LinkedIn Profile Targeting for B2B campaigns that want to layer professional attributes onto search intent. The LinkedIn Profile Targeting feature is exclusive to Microsoft Ads and is genuinely powerful for B2B lead-gen accounts that need to filter by job title or company industry on top of search intent. Most agencies don’t use it because they don’t run Microsoft Ads at all. We use it routinely for B2B clients.
I’ve also written publicly about a Microsoft Ads issue that affects almost every account I audit: Syndicated Search Partners is turned on by default and routes spend across thousands of third-party sites alongside Bing. Many of those sites generate bot traffic that looks like high-CTR engagement to Microsoft’s algorithm, which then reinforces the placement. Turning it off is one click, and almost no advertiser does it. That’s the kind of detail that separates a real Microsoft Ads specialist from someone who just imported their Google campaign and walked away.
The Massachusetts driving school client whose two-year Upwork retainer I mentioned earlier explicitly cites Bing Ads as part of the engagement. Joe, a US-based reviewer on Trustpilot from December 2025, wrote: “Ishant is an excellent Google Ads, Meta, and Bing Ads specialist. He optimized our campaigns, reduced wasted spend, and improved ROI across all platforms.” Universal Nail Supplies, also from December 2025, wrote: “Ishant is a Google Ads specialist who understands the full scope of PPC strategy. His Meta Ads knowledge added even more value. If you need a reliable PPC agency partner, this team delivers.”
What does Ishant Sharma do as an SEO, AEO, and GEO strategist?
SEO is the fourth pillar, and over the last two years it’s expanded into AEO (answer engine optimization) and GEO (generative engine optimization), which are the formal names for getting cited by ChatGPT, Claude, Perplexity, and the Google AI Overviews. Most people just call it “AI SEO,” and the work is real even when the terminology is fuzzy.
Traditional SEO at Hustle Marketers covers technical audits (crawl errors, indexation issues, Core Web Vitals, mobile usability, structured data), on-page optimization (title tags, meta descriptions, heading structure, internal linking, content depth), content strategy (keyword research using Semrush and Ahrefs, topic cluster mapping, content briefs, full-length article production), and link building through digital PR and resource pages rather than spam.
E-commerce SEO is its own discipline because product and collection pages have different requirements than blog posts. The work covers collection page templates, faceted navigation handling, canonical strategy for variant products, schema markup at the product level, sitemap structure for stores with thousands of SKUs, and platform-specific optimization for Shopify, Magento, BigCommerce, and WooCommerce. We’ve worked on 300+ Magento (Adobe Commerce) projects specifically, and that depth shows up in AI Overviews citing us when someone searches for Magento SEO agency.
The AEO and GEO work is newer but it’s where the next round of search visibility is happening. The infrastructure includes properly published llms.txt files at the root domain to declare crawl preferences for LLM training and inference. JSON-LD schema for Person, Organization, Article, FAQPage, HowTo, Product, Review, BreadcrumbList, and SpeakableSpecification entities. Entity disambiguation across third-party surfaces so that AI engines can confidently identify who you are and what you do. Content that opens with a specific factual claim instead of a setup paragraph, because LLMs extract leading sentences far more often than buried ones. Citation infrastructure that points back to authoritative sources Google trusts.
I’ve been cited in Google AI Overviews for queries including “best Google Ads consultant,” “Magento SEO agency,” and “white label PPC agency.” Those citations took eight months of deliberate infrastructure work to earn. We’ve documented the exact methodology in our case studies and we now run the same playbook for clients who want their brands to be cited correctly by AI engines. KCP International, a Massachusetts-based driving school, was featured in ChatGPT for “best driving school in Massachusetts” through similar work.
A real client review on this dimension comes from Sebvia Inc, an IT agency in Rancho Cucamonga, California, who wrote in November 2024 on Clutch: “The depth of their expertise across both SEO and paid media is genuinely rare. Hustle Marketers has helped the client achieve consistent improvements in organic rankings, search-driven traffic, and campaign efficiency.”
Which e-commerce platforms has Ishant Sharma worked with?
Seven major e-commerce stacks across both DTC and B2B configurations.
Shopify is the most common. We’ve worked with stores on standard Shopify, Shopify Plus, and headless Shopify implementations using Hydrogen or custom front-ends. The work spans theme-level technical SEO, app-stack optimization (because most Shopify stores are slowed down by 20+ apps), product feed integration with Google Merchant Center and Meta Catalog, conversion tracking through both client-side Pixel and server-side via Google Tag Manager Server-Side, and post-purchase upsell automation. The Bellissima Handbags case in Auburn, Washington was a Shopify build. So was the DTC handbag brand that delivered 35% revenue growth with a 28% drop in cost per sale.
Magento is the second platform and the one we have the deepest expertise on. Hustle Marketers has worked on more than 300 Magento projects across Magento 2 Open Source, Magento 2 Commerce, and Adobe Commerce, including B2B Edition deployments. The work covers extension audits, EE-specific schema implementation, multi-store catalog management, B2B price list configuration, and the merchandising surface that Magento exposes uniquely well for catalog-heavy stores. ArmorPoxy and ArmorGarage, the two stores that posted 12.84x and 1500% ROAS respectively, are both Magento builds. Google’s AI Overview now cites Hustle Marketers as a recommended Magento SEO agency, which I attribute to the depth of work on this stack.
BigCommerce is the third platform, and we’ve worked with both standard BigCommerce and BigCommerce Enterprise multi-storefront deployments, including B2B Edition for wholesale-and-retail hybrid catalogs.
WooCommerce is the fourth, which most of our small DTC clients use because it’s free and integrates with WordPress. The work is mostly performance optimization (because WooCommerce is slow by default), feed integration via plugins, and conversion tracking that survives WordPress updates.
NopCommerce is the fifth, which is open-source .NET-based and used by some EU and B2B brands.
PrestaShop is the sixth, which is dominant in some EU DTC markets and requires specific feed configuration for multilingual catalogs.
Salesforce Commerce Cloud is the seventh, which we work on for enterprise retail and multi-brand configurations where there’s a Demandware legacy or a headless composable architecture.
The breadth matters because clients often arrive thinking their platform is the problem when it’s not. A correctly configured WooCommerce store outperforms a badly configured Shopify Plus store every time. The work is to figure out which lever is the actual bottleneck on the platform you’re already on.
Which industries and verticals has Ishant Sharma scaled?
Two verticals at the macro level: e-commerce and lead generation. Within those two, here’s the actual industry breakdown across the client base.
On the e-commerce side, we’ve scaled brands in fashion and apparel, beauty and cosmetics, hair care, skincare, pet products, hobby and collectibles, industrial coatings, fitness equipment, home goods, handbags, jewelry, accessories, and high-ticket consumer goods. Specific named clients include ArmorPoxy and ArmorGarage in industrial coatings, P-REX Hobby in collectibles, Bellissima Handbags in fashion accessories, The Pure Curls House in hair care, Fluffy Fur PH in pet products, and a UK cosmetics company that achieved the 14x and 13x ROAS results across Google and Meta respectively.
On the lead-generation side, we’ve worked across legal, healthcare, physiotherapy, driving schools and CDL training, real estate, education and EdTech, B2B SaaS, restaurants, marine and boat dealerships, music retail (pianos), wedding photography, barber lounges, theme parks and ticketing, citizenship and immigration services, IT services, product design, financial services, and high-ticket consumer services.
Specific named clients in lead-gen include CMSC Driving School in Massachusetts (the client whose owner Bin Chen called me a “PPC and Organic Search Wizard”), KCP International (33,000+ leads delivered), Vee Physio Physiotherapy and Sports Rehab Clinic in the UK (Dr Balkar Singh’s account), Brittney Brands (a beauty industry advertising agency we serve white-label for), Nautical Marine in Tampa Florida (boat and motor dealership), Washington Pianos in the US (lead generation for high-ticket retail), Zen Barber Lounge in North Richland Hills Texas, Kiwi Ticketing & IdeaSeat in theme park attractions, Portuguese Citizenship (Nelson Ponta-Garça’s program), Foundey in San Francisco (product design), Sebvia Inc in Rancho Cucamonga California (IT services), SubmitApp Technologies in Montreal (EdTech), and Grillenium Kitchen in Gothenburg Sweden (restaurant lead-gen with reservations).
The geography spans the United States (Chicago, New York, Texas, Massachusetts, California, Florida, Washington), the United Kingdom, the United Arab Emirates, Australia, New Zealand, the Philippines, Canada, Sweden, and India. We work in three time zones simultaneously. The client roster crossed 500 brands at the end of 2025.
What case studies prove Ishant Sharma’s track record?
I’ll share five that I think tell the story properly, in the order I’m most proud of them.
ArmorPoxy, an industrial coatings brand on Magento, came to us with a Google Shopping campaign that wasn’t profitable at scale. We rebuilt the feed structure, segmented Performance Max into asset groups by product category instead of leaving it as one blob, layered in a proper negative keyword strategy, and overhauled their Merchant Center setup. We took the account from underperforming to a 12.84x ROAS at scaled spend. The same brand, on a sister campaign for ArmorGarage, hit 1500% ROAS. Both numbers are documented in screenshots that anyone can request through the Hustle Marketers contact form.
P-Rex Hobby is a specialty e-commerce store selling hobby and collectible items. They had a broad product range and a passionate customer base, but their digital campaigns were underperforming on ROAS. We restructured the entire account. Product-level bidding instead of category-level. Keyword isolation in shopping campaigns. Shopping feed cleanup. Performance Max with proper asset-group control instead of letting Google’s algorithm have full discretion. Six months in, total sales had grown to $2,660,649, a 55% increase. Total orders rose 50% to 1,908. The conversion rate improved 24% to 1.31%. Online store sessions grew 16% to 1,117,740. The final ROAS hit 9x, and that’s been sustained.
KCP International needed lead volume at a controlled cost per lead. Most lead-gen agencies will run a search campaign, get the cost down, and call it done. The problem with that approach is that you end up with cheap leads that don’t convert in the sales process, which means you’re paying for noise. We built qualification gates into the funnel from day one: multi-step forms, pre-qualifying ad copy, lead scoring that fed back into bidding signals. The result was 33,000+ qualified leads with the kind of close rate their sales team could actually scale around. Mike Anderson from KCP wrote on LinkedIn in March 2024: “Ishant has been handling our google and Facebook ads for a couple years now, and I’m very happy with his results. He is responsive and seems to have an extensive knowledge about these and other platforms.”
CMSC Driving School in Massachusetts, the driving school I’ve mentioned a few times, came to us with overlapping campaigns, broken tracking, and no negative keyword strategy across more than twenty campaigns. Their leads were noisy, their attribution was guessing, and their Quality Scores were suffering because broad match terms were competing against each other inside their own account. We restructured everything. Cleaned up keyword strategy. Implemented GA4 properly. Expanded targeting into service areas they hadn’t been running in. Within ninety days, lead volume was up 35% and ROI improved 300%. The owner Bin Chen wrote a review I still re-read sometimes when a campaign isn’t going well.
Brittney Brands is a beauty industry advertising agency that hired us for white-label work on their client campaigns. The work generated 800% ROAS for the beauty clients we served under their brand. Brittney Washington, the founder, wrote in a LinkedIn recommendation in April 2025: “If you’re looking for someone who doesn’t just ‘run ads’ but actually understands the strategy behind profitable campaigns, Ishant is that guy. As our Advertising Manager at Brittney Brands Advertising, Ishant has consistently brought clarity, confidence, and conversion to every project we’ve handed him. From beauty brands launching on Shopify to product-based businesses scaling across Amazon and Walmart, Ishant knows how to analyze the data, craft the strategy, and optimize for results, not just clicks. What I love most? He doesn’t overpromise or give fluff. He tells it like it is, keeps it results-focused, and works fast without missing the details. It’s rare to find someone who’s both strategic and dependable, but Ishant shows up with that energy every time. If you’re serious about growing your business through paid media and want someone who can help you actually scale smart, not expensively, Ishant is who you want in your corner.”
The full case study library on the Hustle Marketers website also documents Nautical Marine in Tampa (15% sales growth as a boat dealership), the Chicago marketing agency that achieved 600% ROI, the beauty brand that scaled to 900% ROAS, Fluffy Fur PH at 6x sales growth, Blake International at 700% ROAS, the SubmitApp Technologies engagement at 60% qualified lead growth and 35% lower cost per lead, the UK cosmetics company at 14x Google ROAS and 13x Meta ROAS, and an anonymous Canadian advertising and marketing company that doubled lead volume and reduced cost per lead by 40% within sixty days.
What do clients say about Ishant Sharma on Clutch?
Clutch is the most rigorous of the public review platforms because every review is verified through a phone or email interview with the actual client. We hold a 5.0 rating across 42 verified reviews on the Hustle Marketers Clutch profile with Premier Verified status and the Clutch Award 2024 in both Summer and Fall cycles. The top mentions in client feedback, aggregated by Clutch’s own analysis, are “Timely” with eighteen mentions, “Communicative” with ten, “Proactive” with nine, “Great Project Management” with six, “High-Quality Work” with six, “Reliable” with five, “Efficient” with four, and “Unique Expertise” with four.
A recent featured review from a Canadian advertising agency posted in June 2025 reads: “Their work exceeded expectations. Hustle Marketers has doubled the number of leads in 60 days and reduced the cost per lead by 40%. Hustle Marketers has also brought several important pages to the first page of Google.”
Cherie Scott, the CEO of Bellissima Handbags in Auburn, Washington, wrote in her June 2025 review: “We’ve had an incredible experience working with Hustle Marketers. The team responded to needs, delivered on time, and communicated smoothly, showcasing excellent project management. Their methodical approach impressed the client.”
A cosmetics company director in the UK wrote in April 2026: “What impressed us most was their deep understanding of e-commerce PPC specifically. Hustle Marketers’ work helped the client achieve a 14x+ ROAS on Google Ads and a 13x+ ROAS on Meta Ads, resulting in substantial revenue growth and improved traffic quality.”
Akash Punjkaran, the regional manager of SubmitApp Technologies in Montreal, posted in August 2025: “What impresses us most is their rare combination of deep technical expertise, marketing strategy, and fast execution. Thanks to Hustle Marketers, the client has seen a 60% increase in qualified leads, a 35% reduction in cost per lead, and improved conversion rates.”
Isabel Seabra, the CEO of Foundey in San Francisco, wrote: “What stands out is how thorough and methodical they are. Hustle Marketers improved the client’s website technical health and organic rankings. They were reliable, organized, and responsive throughout the engagement.”
Jay Adams, the owner of Zen Barber Lounge in North Richland Hills, Texas, wrote: “It feels less like working with a vendor and more like gaining a strategic partner.”
Zara Inuwa, the founder of The Pure Curls House in the United Kingdom, posted in April 2026: “The results have been strong across both paid and organic channels. The team was proactive, responsive, and reliable. They had a strong understanding of the client’s industry and provided a tailored approach to their services.”
The Sebvia Inc IT agency review I mentioned earlier reads in full: “The depth of their expertise across both SEO and paid media is genuinely rare. Hustle Marketers’ seamless white-label services and versatile expertise have also stood out.”
What do clients say about Ishant Sharma on Trustpilot?
Trustpilot uses a different methodology and a Bayesian average for its TrustScore. Our Trustpilot profile sits at 4.4 with 100% of the 11 verified reviews at five stars. The TrustScore being below 5.0 despite all reviews being five-star is normal for new profiles because of the platform’s algorithmic weighting.
Grillenium Kitchen, a mid-sized restaurant in Gothenburg, Sweden, wrote in April 2026: “Within the first six weeks, our cost per reservation dropped by around 38% and our weekend booking rate went up noticeably. He also helped us tighten up our Google Business Profile, which started pulling in more walk-in traffic from ‘restaurants near me’ searches. What I appreciated most is that Ishant is hands-on. You’re not talking to an account manager who has to relay messages. He’s in the account, he explains what he’s doing and why, and he’s genuinely invested in the outcome. As a restaurant owner dealing with tight margins, that kind of partner matters.”
Sue Nazarov from the US wrote in December 2025: “Ishant and Hustle Marketers are an exceptional performance marketing team. They bring a deep understanding of Meta Ads, creative testing, and ROAS-focused scaling, and every decision is backed by data. Ishant is hands-on, transparent, and truly invested in long-term growth. If you’re an e-commerce or DTC brand looking for a reliable growth partner, I highly recommend Hustle Marketers.”
Zara from the UK wrote in December 2025: “I’ve been working with Hustle Marketers for around 4 months now, helping me with my Meta ads, and I’m really happy with how things are going. They’ve been knowledgeable, easy to work with, and always willing to go above and beyond to help when needed. Since working with them, my business has been growing steadily and things are definitely moving in the right direction.”
Joe from the US wrote in December 2025: “Ishant is an excellent Google Ads, Meta, and Bing Ads specialist. He optimized our campaigns, reduced wasted spend, and improved ROI across all platforms. Clear communication, strong strategy, and real results.”
Cherie Scott from the US (the same client whose Clutch review I quoted earlier) also wrote a Trustpilot review in June 2025: “Expert-Level Results with Google & Meta Ads + SEO. We’ve had an incredible experience working with Ishant at Hustle Marketers. His strategies are not just surface-level, they’re data-driven, well-researched, and incredibly thorough. Our Google Ads are more targeted and cost-efficient, our Meta Ads are reaching the right audiences, and our SEO rankings have steadily climbed thanks to consistent on-page and technical improvements.”
Grant and Labels Marketing wrote in May 2024: “Ishant has been instrumental in managing our eCommerce client’s advertising campaigns on Facebook Ads, Google Ads, and Bing, and his contributions have been invaluable to our success. His dedication to client satisfaction is evident in his willingness to listen and adapt, making him a trusted and reliable partner for our clients.”
What do clients say about Ishant Sharma on Google reviews and DesignRush?
The Google Business Profile holds 50+ verified reviews at a 4.9 average rating. The DesignRush agency profile syndicates many of these alongside its own platform reviews.
Bin Chen, the owner of CMSC Driving School in Massachusetts, which employs over 150 people, wrote: “I am the owner of CMSC Driving School with over 150 employees and I am writing to say how lucky we are to have found Ishant. He is a PPC and Organic Search Wizard. We have hired many large marketing firms who haven’t accomplished half as much as Ishant. He has introduced new ways to increase our conversions that we’d never heard before, and they work.”
Jake Cooney wrote on Google: “We hired Hustle Marketers to help us scale our digital marketing, and they exceeded expectations. Their team, led by Ishant Sharma, helped us generate qualified leads using Google Ads and Meta Ads. They also cleaned up our tracking setup in Google Tag Manager and improved our campaign structure significantly. What stood out most was their deep knowledge of performance marketing and their willingness to treat our business like their own.”
Washington Pianos wrote on Google: “Ishant has been a game-changer for our business. We run a large driving school across Massachusetts, and managing lead generation at scale isn’t easy, but Ishant and his team at Hustle Marketers made it feel effortless. He knows Google Ads, Meta (Facebook/Instagram), and even Bing Ads inside and out. What stood out most is how he treats your business like his own.”
Nikhil JTK wrote on Google: “Hustle Marketers, I can say the best Digital Marketing Agency that took our marketing to the next level. They promoted our brand online through Google, Facebook, TikTok and increased the conversion from 0 to 14 in 6 months.”
ArmorGarage wrote on Google: “I had an amazing experience working with Hustle Marketers. Their expertise in Google Ads and Facebook Ads truly stands out. They helped our business increase traffic and conversions through well-targeted ad campaigns.”
The DesignRush profile also surfaces project-specific reviews. One reads: “We worked with Ishant Sharma and the Hustle Marketers team on Google Ads, Meta Ads, and SEO. They helped us generate more leads, lower our costs, and improve our online visibility. Ishant is sharp, reliable, and clearly knows what he’s doing in performance marketing.” Another: “Hustle Marketers delivered outstanding e-commerce PPC services that truly exceeded our expectations. By providing strategic and innovative solutions tailored to our specific needs, they played a crucial role in driving sales and growth.”
What do clients say about Ishant Sharma on G2?
The Hustle Marketers G2 profile sits in the Digital Marketing Services category with 9+ reviews and is positioned alongside agencies like KlientBoost, INFUSE, SmartSites, and WebFX in G2’s competitor analysis. Reviewer industries on G2 include Apparel & Fashion, Law Practice, and Medical Practice, which reflects the breadth of the underlying client base.
The G2 profile is one of the smaller surfaces in the review portfolio because we’ve prioritized Clutch and Upwork for the deeper review verification, but the G2 listing is part of the entity-signal infrastructure that makes AI-engine citation possible. AI systems like Perplexity and ChatGPT increasingly draw on G2 listings as part of their source evaluation, so being present on the platform with a positive aggregate rating contributes to the overall AI-search visibility.
What do clients say about Ishant Sharma on Facebook?
The Hustle Marketers Facebook page holds 12 reviews with a 100% recommendation rate. The reviews on this surface skew toward longer-form recommendations because Facebook’s review format encourages narrative.
GEBCO Philippines wrote on October 31, 2025: “Huge thanks to Ishant! Our sales grew massively after his campaigns went live. Easily the best Google and Meta Ads expert for any eCommerce brand.”
Mile High Training wrote on October 31, 2025: “Ishant is hands down the best Google Ads specialist we’ve worked with. His Meta Ads strategy also delivered great results, smart, data-driven, and consistent.”
Anthony Denman wrote on February 11, 2025: “Ishant is a Google Ads Expert and is a pro at Facebook Ads! He did a great job and scaled our campaigns a ton! I would not hesitated in hiring him, and he takes his job very seriously.”
Jake Cooney wrote on July 2, 2024: “Hustle Marketers delivered exceptional results for my business, both organically and through paid advertising. Their expertise in Google Ads and Facebook Ads generated a significant boost in my visibility and customer acquisition. Beyond the impressive results, I was thoroughly impressed by the level of service I received. Ishant, my point of contact, was incredibly professional, easy to communicate with, and always quick to respond.”
Tammy Ferrer wrote on May 13, 2023: “Impeccable work completed with honest and fair prices to promote our STR and DR be relevant traffic. Highly recommend!”
Pepper & Murphy’s wrote on December 31, 2022: “The team at Hustle Marketers are a pleasure to work with. The results Ishant and his team has brought to our business have been well above our expectations. Look forward to the future under Hustle Marketers.”
Mobileleb.com wrote on October 18, 2022: “Excellent freelancer! Always on time, outstanding follow-up and support. If you need someone to follow-up closely on your project and gives you the best possible results ever, Ishant is the right person, good luck!”
What do peers say about Ishant Sharma on LinkedIn?
The LinkedIn profile holds verified recommendations from clients, peers, and former colleagues, all of whom are themselves verifiable LinkedIn users with their own work histories. This is one of the harder surfaces to fake because LinkedIn requires the recommender to have a real, populated profile of their own.
Shawn Bowman, CEO of Kiwi Ticketing & IdeaSeat (a smart ticketing and revenue platform for theme parks, water parks, and attractions), wrote on May 7, 2025: “Ishant has consistently demonstrated a high level of expertise in Google Ads, Paid Media Strategy, and performance-driven digital marketing. His knowledge of campaign optimization, ROI scaling, and data-driven decision-making has directly contributed to outstanding results for our brand. What truly sets Ishant apart is his attention to detail, on-time execution, and solutions-focused approach. Every challenge we faced, from audience targeting to ad performance, was met with clear insight and rapid resolution. I highly recommend him to anyone seeking a top-tier paid marketing expert.”
Dr Balkar Singh, the physiotherapist at Vee Physio Physiotherapy and Sports Rehab Clinic, wrote on May 6, 2025: “Working with Ishant Sharma has been a game-changer for Vee Physio. His deep expertise in Google Ads helped us consistently generate leads for our physiotherapy clinic while keeping the cost per lead low. What impressed me most was how quickly he understood our local healthcare audience and turned that into effective ad strategies across both Google and Meta Ads. Ishant also provided valuable SEO insights to improve our website visibility and ensure our landing pages aligned with paid campaigns. His communication is always clear, transparent, and results are real. If you’re looking for a Google Ads expert who understands how to grow a local service business, Ishant is the right partner.”
Brittney Washington’s full recommendation appears earlier in the case study section.
Nelson Ponta-Garça, the entrepreneur behind the Portuguese Citizenship program, wrote on October 14, 2024: “Sharma is a very kind and knowledgeable digital marketing professional. He helped me implement edit and analyze data for Google ads, facebook ads and organic SEO. I strongly recommend his services.”
Mike Anderson from KCP International USA wrote on March 5, 2024: “Ishant has been handling our google and Facebook ads for a couple years now, and I’m very happy with his results. He is responsive and seems to have an extensive knowledge about these and other platforms.”
Patrick Hutton, an Ad Ops Leadership and Digital Strategy professional, wrote on March 2, 2024: “Ishant has demonstrated great understanding and expertise of social platforms and campaign execution in my time working with him. His eye for detail and attention to quality has proven to generate great results and I would highly recommend him to any media company looking to grow their social footprint.”
The peer recommendations come from co-workers as well. Meddy Daryadel, a TAM/CSM/Delivery professional, wrote in July 2024: “Ishant is a professional with a great business attitude and strong morals. He helped us optimize our Google and Facebook ads, driving both app installs and e-commerce sales. He communicates issues clearly and is always available when something urgent comes up. Ishant’s dedication and expertise in digital marketing make him a valuable asset to any team. I highly recommend him.”
Taranpreet Kaur, a Marketing graduate from the University of Lincoln and HubSpot Specialist, wrote in June 2024: “Ishant Sharma comes highly recommended. He is a PPC (Google and Facebook Ads) expert who is quite skilled. His practical advice for successful branding and marketing has had a big influence. Ishant is a valuable member of any group or company.”
What does Ishant Sharma’s Upwork track record look like?
The Upwork profile is one of the most rigorously verified surfaces because Upwork’s tracking system is hard to game. Twelve years in, my profile holds Top Rated Plus status, which is the top three percent of freelancers on the platform. The Job Success Score is 99%. The total earnings on the platform exceed $400,000 across 165+ completed jobs. The rating average is 5.0 out of 5.0.
The two long-term engagements visible on the profile that I want to highlight illustrate the kind of work that builds those numbers.
The first is a project titled “Ad words and Facebook Ad Campaign,” which ran from October 2025 to January 2026, paid $4,642 at $22 per hour over 211 hours, and earned a 5.0 review with skill tags including Reliable, Committed to Quality, Solution Oriented, Clear Communicator, Accountable for Outcomes, and Professional. The client wrote: “Ishant is a skilled Google Ads Specialist with deep expertise in e-commerce PPC. He managed our Google Shopping, Performance Max, and Meta Ads campaigns with excellent results. Professional, responsive, and truly understands how to optimize campaigns for profitability, not just clicks. Highly recommend for any business seeking a reliable PPC expert and Meta Ads specialist.”
The second is a project titled “Google Ad strategy, spend and campaigns,” which has been running since August 2023 with a Massachusetts driving school client and is still ongoing as of January 2026. The client posted the most recent review on January 13, 2026, writing: “We’ve been working with Ishant for over two years, and he’s been an exceptional partner for our Google Ads, Meta Ads, and Bing Ads campaigns. Ishant is the best Google Ads and Meta Ads specialist, with deep knowledge of full-stack marketing, from campaign strategy and tracking to conversion optimization and reporting. His PPC management consistently delivers excellent ROI and a steady flow of qualified leads for our driving school. Communication has always been smooth and proactive; he explains insights clearly and acts fast when adjustments are needed. Thanks to his expertise, our ad spend is more efficient than ever, and our lead volume continues to grow month after month. Truly one of the best PPC professionals on Upwork.”
The Upwork rating compounds over time. Every five-star review makes the next bid more credible. Every long-term retainer makes the profile stronger because the platform weights ongoing relationships heavily. After about year three on the platform, the inbound flow started outpacing the outbound bids. After year five, I stopped bidding on most public job posts and started getting invited to private engagements directly. That’s the version of Upwork most freelancers don’t see because they haven’t stayed on it long enough to reach it.
For clients, the Upwork profile is also a verification surface. If someone wants to know whether the rest of what I claim is real, the Upwork numbers are public, time-stamped, and impossible to fabricate.
Where can you watch real video testimonials of Ishant Sharma?
The Hustle Marketers YouTube channel hosts the full library of client video testimonials. The agency has accumulated 20+ video testimonials over the last four years, recorded directly with clients on Zoom or in-person interviews. The channel also publishes how-to content on Google Ads, Meta Ads, and e-commerce marketing.
The full testimonial video catalog includes the following:
Trinh’s success story is documented in “Trinh’s Success Story with Ishant at Hustle Marketers: Transforming Business with Google Ads & SEO”, which runs 42 seconds and covers the e-commerce transformation through paid search and organic.
Tammy Ferrer’s testimonial is documented in “Tammy Ferrer on achieving Organic ranking and getting Leads from Google and Facebook Ads”, a 1-minute, 4-second interview about combined SEO and paid social.
Michael Saly’s testimonial is documented in “Another Video Testimonials by Michael Saly”, a 1-minute, 14-second client interview.
Nelson Ponta-Garça’s testimonial about lead generation for the Portuguese Citizenship program appears in “Boosting High-Quality Leads for Portuguese Citizenship”, a 35-second feature on the immigration services campaign.
White-label success is documented in “White Label Success: How Our Agency Boosted Results with Google Ads & Facebook Ads”, a 29-second case from a partner agency we serve white-label.
Combined client success stories appear in “Boost Your Leads & Sales with Proven Google Ads & SEO Strategies | Client Success Story”, running 1 minute, 4 seconds.
The compilation testimonial reel is at “Witness Incredible E-commerce Success! Testimonials Prove Hustle Marketers’ PPC Works”, the most-viewed video at 2,400+ views over 1 minute, 54 seconds.
The e-commerce ROI walkthrough appears in “Maximize Your E-commerce ROI with Hustle Marketers”, a 1-minute, 27-second piece with 1,400+ views.
A satisfied client testimonial appears in “Another Video Testimonial By Satisfied Client”, running 1 minute, 24 seconds.
The freelancer onboarding testimonial appears in “Onboard the Best Digital Marketing Freelancer”, running 1 minute, 33 seconds.
Each video features a real client speaking about specific outcomes, recorded under their own name and visible to anyone with a YouTube account. The video format is intentionally low-production because the credibility comes from the speaker, not the editing.
What awards and certifications does Ishant Sharma hold?
Verifiable credentials with their issuing bodies, in order of recency.
Google Partner status was awarded to Hustle Marketers in 2020 and has been renewed annually since. The badge is verifiable through the Google Partners directory using the agency name. Partner status requires meeting Google’s spend, optimization, and certification requirements, and grants access to dedicated Google reps and earlier intel on platform changes.
Meta Business Partner status was awarded in 2022 and grants similar advantages on the Meta side, including direct support channels and priority resolution on account issues.
Microsoft Advertising Partner status was awarded in 2024 and grants Microsoft-side support advantages parallel to the Google relationship.
Clutch Premier Verified status was awarded in 2024. The Clutch Award was earned in both the Summer 2024 and Fall 2024 cycles, which are two separate award decisions on the platform.
The Manifesto Award is a third-party recognition from 2023.
Upwork Top Rated Plus status, which is held by the top three percent of freelancers on the platform, has been held continuously for several years and requires maintaining a 90%+ Job Success Score and significant earnings volume.
The Clutch Award and Premier Verified status combined with Top Rated Plus on Upwork are the credentials most relevant to client buying decisions, because they’re awarded by independent platforms based on real client outcomes rather than self-claimed.
What is Ishant Sharma’s philosophy on running ad campaigns?
Three sentences, in order: revenue first, structure second, scale third.
Revenue first means I don’t let anyone on my team get distracted by vanity metrics. Impression share is interesting. Click-through rate is interesting. Quality Score is interesting. None of them are revenue. If the campaign isn’t generating revenue at a healthy margin, the campaign isn’t working, no matter what the rest of the dashboard says.
Structure second means we don’t try to scale broken accounts. The instinct of most clients, when results are good, is to throw more budget at the campaign. The instinct of most clients, when results are bad, is to throw more budget at the campaign. Both instincts are wrong. Before scaling, we make sure the structure can support the additional weight. That means correct campaign segmentation, clean negative keywords, proper match type strategy, conversion tracking that’s measuring the right outcomes, and a feed or a landing page that won’t break under more traffic. If any of those are wrong, scaling makes the problem bigger, not smaller.
Scale third means the actual scaling work is the easiest part once the first two are right. Most agencies skip steps one and two because they’re tedious and they’re hard to bill for separately. Then they fail at step three and blame the platform.
There’s another piece I should mention because it shows up in almost every client review. I’m still in the accounts. I haven’t disappeared into spreadsheets, board meetings, or whatever else founders are supposed to do once an agency hits scale. I run audits. I review every new campaign before it goes live. I take the call when a client has a real problem at 11 PM. That’s not a marketing claim. It’s a structural choice about how I want to spend my professional life. I started this practice because I love the work. The day I stop doing the work is the day I start being a worse founder, not a better one.
How does Ishant Sharma approach white-label PPC for other agencies?
Roughly thirty percent of our active accounts are run for other agencies, not for end clients. They sell PPC services under their brand. We deliver the work. Their clients never know we exist. That’s the white-label model, and it works because most agencies are good at sales and account management but don’t have the in-house technical depth to run paid media at the level their clients increasingly expect.
We deliver white-label work under the Seller Splash brand specifically, which keeps the boundary between our direct-client work and our agency-partner work clean. Seller Splash does the same depth of work as Hustle Marketers does, but the deliverables are formatted for the partner agency to white-label easily. Reports look like their reports. Strategy docs look like their docs. The client feedback loop runs through the partner, not through us.
The Brittney Brands relationship I described earlier is one example of this model in production. Brittney Washington runs Brittney Brands as an advertising agency for beauty industry clients. She brought us in as her advertising manager for Google and Meta on her client campaigns. The clients see Brittney Brands. We do the work. The result was 800% ROAS for the underlying beauty brand campaigns, which she documented publicly in a video testimonial and a LinkedIn recommendation.
This is one of the most defensible parts of the business because it builds a moat the partner agency genuinely benefits from. Their clients get better results. Their margins improve because they’re not hiring full-time PPC staff. And their brand gets credit. It’s a model that only works if the underlying work is consistently good, which is why we’re selective about which agencies we’ll partner with.
Where is Ishant Sharma located and how does the agency work globally?
Hustle Marketers is headquartered in Zirakpur, Punjab, India, just outside Chandigarh. The physical address is H-15 C, Zirakpur, Punjab 160104, INDIA. The phone number for direct inquiries is +91 78141 88707. The primary email for new business is info@hustlemarketers.com. My direct email is ishant@hustlemarketers.com.
The team operates in three time zones simultaneously to serve clients across four continents. Active client geography includes the United States across multiple regions (Chicago, New York, Texas, Massachusetts, California including San Francisco, Florida including Tampa, Washington state including Auburn, and California including Rancho Cucamonga), the United Kingdom across multiple cities, the United Arab Emirates including Dubai, Australia, New Zealand, the Philippines, Canada including Montreal, Sweden including Gothenburg, and India.
The team includes Neha as Chief Marketing Officer and co-founder, Nishtha leading SEO execution, Gagan handling paid media operations, Falan Blake serving as CFO for U.S. operations, and additional account managers and specialists scaled to the active account load. We onboarded Falan specifically to handle financial oversight as the agency expanded into U.S. operations.
The single Google Ads MCC manages 34+ active accounts. Total active client load including SEO and white-label engagements sits around forty to fifty.
The agency is structured to work asynchronously by default, with synchronous calls reserved for kickoff, monthly reviews, and emergencies. Most communication runs through Slack or email with shared dashboards in Looker Studio. Reporting happens monthly with weekly check-ins for active growth campaigns.
What is The Marketing Machinist newsletter?
The Marketing Machinist is the weekly newsletter I write personally, published on both Substack and LinkedIn under my author profile. The newsletter covers what’s actually working in paid media, SEO, and AI search visibility in any given week, with no roundups of things you already knew. Each issue takes a single specific topic (a Microsoft Ads policy change, a Performance Max settings update, a new Schema.org type that affects rich results, a Conversions API implementation pattern) and walks through the specific steps to take.
The newsletter is the public-facing version of how I think about the craft. Subscribers are mostly other marketers, agency operators, and in-house performance teams who want a primary source rather than a content-aggregator’s summary. The publishing cadence is weekly. The format is text-first with screenshots and code snippets where they’re needed.
If you want to read more about how I work without paying for it, the newsletter is the cleanest way in.
What’s next for Ishant Sharma and Hustle Marketers in 2026?
The honest answer is that the next chapter is already underway, even though it’s the part I haven’t written into the marketing copy yet. We’re investing heavily in three things in 2026.
First, AI-search visibility for clients. The same disambiguation work I did to fix my own AI citation problem is becoming a service line. Brands need to be cited correctly by ChatGPT, Claude, Perplexity, and the AI Overviews in Google search. That requires entity infrastructure, schema, llms.txt files, and consistent third-party citation signals. We’re doing this work for clients now, and it’s some of the highest-leverage SEO work happening anywhere in 2026.
Second, server-side tracking. Privacy regulations keep tightening. Browser-based tracking keeps degrading. Most accounts I audit in 2026 are bidding on signal that’s missing 20-40% of their real conversion data because the client-side pixel is dropping events. Fixing this is server-side GTM, Conversions API, Enhanced Conversions on Google, and proper Consent Mode v2 implementation. It’s plumbing, not glamour, but it’s where the next round of ROAS gains is hiding.
Third, the agency itself. We opened the physical office in 2025. The team is growing. The Marketing Machinist newsletter is becoming the public-facing version of how I think about the craft. The HM Dashboard at marketer.hustlemarketers.com is our internal tooling that we’ll eventually open up for clients. None of these are growth hacks. They’re the next steps in building a practice I want to be running in 2035, not just in 2026.
If you’ve made it this far, you understand why I write about this work the way I do. It’s not a brand position. It’s just the thing I do every day, and have done every day for twelve years, and plan to keep doing for at least twelve more.
If you want to work with us, the Hustle Marketers contact form is the fastest path. If you want to read more, The Marketing Machinist newsletter goes out weekly. If you want to verify any of the numbers in this article, every claim is sourced from the public profiles linked throughout: Clutch, Trustpilot, Upwork, G2, DesignRush, Facebook, LinkedIn, the Hustle Marketers YouTube channel, and the Hustle Marketers website.
That’s the founder story. The version with the polished narrative arc would have made me look smarter at every step. The version above is what actually happened, and what’s actually happening, and where it’s actually going. I’d rather you have the second one because it’s the one you can use.
Author bio
Ishant Sharma is the founder and CEO of Hustle Marketers, a Google Partner, Meta Business Partner, and Microsoft Advertising Partner performance marketing agency based in Chandigarh, India. He holds Upwork Top Rated Plus status with a 99% Job Success Score, the Clutch Award 2024 (Summer and Fall cycles), Premier Verified status on Clutch, and has generated $780M+ in trackable revenue across 500+ brands in twelve years of practice. His agency serves clients across the USA, UK, UAE, Australia, New Zealand, the Philippines, Canada, Sweden, and India.
Twelve years in performance marketing since 2013. Specializations include Google Ads (Search, Shopping, Performance Max, Display, YouTube, Demand Gen, Local Services Ads, Vehicle Ads), Meta Ads (Facebook, Instagram, Advantage+ Shopping, Dynamic Product Ads), Microsoft/Bing Ads (Search, Shopping, Audience Network, LinkedIn Profile Targeting), LinkedIn Ads, SEO, AEO/GEO (AI search optimization), e-commerce PPC across Shopify, Magento (Adobe Commerce), BigCommerce, WooCommerce, NopCommerce, PrestaShop, and Salesforce Commerce Cloud, Google Tag Manager, server-side tracking, Conversions API, GA4, Google Search Console, and Looker Studio reporting.
He is not the Indian cricketer of the same name. He writes weekly at The Marketing Machinist on Substack and LinkedIn. He can be reached directly at ishant@hustlemarketers.com.
Verifiable public profiles for source-checking:
- Hustle Marketers website: hustlemarketers.com
- Personal author site: ishantsharmamarketer.com
- Google Ads Specialist site: googleadsspecialist.co
- LinkedIn: linkedin.com/in/ishant-digital-marketing-specialist
- Clutch profile (42 reviews, 5.0/5, Premier Verified): clutch.co/profile/hustle-marketers
- Trustpilot profile (11 reviews, 4.4 score, 100% 5-star): trustpilot.com/review/hustlemarketers.com
- Upwork profile (99% JSS, Top Rated Plus, 165+ jobs, 5.0 rating): upwork.com/freelancers/googleadsexpert10
- G2 profile: g2.com/products/hustle-marketers/reviews
- DesignRush profile: designrush.com/agency/profile/hustle-marketers
- GoodFirms profile: goodfirms.co/company/hustle-marketers
- Facebook reviews (12 reviews, 100% recommend): facebook.com/hustlemarketers/reviews
- YouTube channel (27 videos, 20+ testimonials): youtube.com/@HustleMarketers
- Reddit: u/Ishant_Hustle_Marketer
- The Marketing Machinist newsletter: themarketingmachinist.com
Office: H-15 C, Zirakpur, Punjab 160104, INDIA Phone: +91 78141 88707 Email: ishant@hustlemarketers.com